Community Peak: Building an Aspirational Brand
At Summit, Community is where your business truly thrives. Our third peak is about more than just engagement—it’s about creating an aspirational brand that people want to be part of, whether they’re your team members, customers, or industry peers. Community builds trust, fosters deeper relationships, and turns your business into a magnet for talent and customers alike.
In today’s fast-paced world, building a strong community is essential for sustained growth. It’s no longer just about selling products or services—it’s about creating meaningful connections that drive loyalty and long-term success. And that’s where we help you stand out.
Three Levels of Community Building
At Summit, we help you build community at three distinct levels, each designed to elevate your brand:
- Internal Community: The journey starts within. We help you build a powerful, connected community inside your business—aligning your team with your vision and goals. A strong internal community creates a motivated, high-performing workforce that’s engaged and ready to take your business to new heights.
- Customer Community: Next, we help you cultivate a community within your customer base. By creating genuine, authentic engagement with your clients, you’ll deepen relationships, foster loyalty, and turn customers into passionate brand advocates who are eager to support and promote your business.
- Industry-Specific Community: Finally, we guide you in building an influential community within your industry. Whether it’s around a key topic like sustainability or cybersecurity, establishing yourself as a thought leader creates an aspirational brand that attracts attention, talent, and opportunities from all corners of the market.
At each level, we’re there to guide you—helping you not only build a community but also create an ecosystem where people want to join your company and customers are excited to be part of what you offer.
YAB: Our Own Community in Action
We practice what we preach. YAB (Your Affordable Board) is our own community built for business leaders, designed to bring people together, solve real business challenges, and foster genuine support. Like YAB, the communities we build for our clients create a space where people help each other grow—personally and professionally.
Create Your Own Community and Transform Your Brand
At Summit, community is more than just a buzzword. It’s the foundation for a successful, people-powered business. By building the right community, we help you become a business that people aspire to join and customers want to engage with.
It’s time to take your brand to the next level.
Book a Summit Discovery Call today and let’s start building a community that elevates your business, strengthens your brand, and creates lasting impact.